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1st European Home Improvement Forum 2010



The first EDRA/fediyma Forum, in conjunction with The Conference Group, is to take place in Vienna, Austria, on 10 and 11 June. The Forum, entitled 'The New Chessboard after the Crisis', will include presentations from industry leaders as well as discussion panels. The presentation of the European Lifetime Award will be a particular highlight of the event.

The key issues:
* Opportunities in a crisis
* Winning ways for new business
* The new customer
* New retail formats
* Cultivating innovation
* Sustainability

Additional Highlights:
+ 1st European DIY-Lifetime Award 2010
+ Get-together Essl Museum
+ Study tour of Retail Highlights in Vienna
+ DIY EUROPE 2010 Trade Exhibition


For more information and to register for the Forum, please download the brochure:

forum-vienna.pdf Forum Brochure and Registration

If you have difficulty downloading this document then please contact us at: info@edra-online.org


What is EDRA and why was it set up?


EDRA was founded in April 2002
EDRA, which stands for the European DIY-Retail Association, was founded by the German and French national DIY associations BHB and FMB in Berlin in 2002.

The aim was to create an organisation which would represent the interests of the entire European Home Improvement sector and where member countries would lobby together to improve the quality of legislation for the DIY sector. We want to promote the importance of the DIY industry to increase the value of everbody's home.



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