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2nd European Home Improvement Forum
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Participants taking part in the EDRA-fediyma 2nd European Home Improvement Forum at Disneyland Paris on the 31 May - 1 June were unanimous that this conference was the best networking event ever held in our industry. Almost 500 participants from 31 countries attended, of which over 100 were retailers representing 43 home improvement companies.

EDRA President Régis Degelcke said of the event, "It was absolutely amazing just how many people from our industry I met in the two days and I am going home with over 50 business cards, so I have a lot of homework to do."


The theme centred on four key topics:
1) Design – New trends in stores and packaging,
2) Garden – Future trends for growth potential,
3) Human Resources – How to get and develop the right people in the future?
4) E-commerce – Is the Home-Garden Improvement sector ripe for e-commerce?




One of the highlights of this year's event was the 2nd European DIY Lifetime Award presented to Gilles Caille for exceptional contribution to the European DIY industry. Caille, who for many years has been the President of Uniball France (the Association for French suppliers) and founder of fediyma (the Federation of DIY Manufacturers), was given a standing ovation when he received the Award.

Overall a very successful Forum and we are already focussing on the challenge to make next year's 2nd Global DIY Summit, following the superb Summit last year in Brussels, a sell-out event. The 2nd Global DIY Summit will be held in Rome, Italy, on 6-7 June with even more international delegates expected.


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