• Records those companies who are selling hardware/home improvement products to consumers per country.
• Details which international markets each DIY focussed retailer operates in, and their future plans.
• Explains the relationship between certain retailers, buying groups and co-operatives.
• Constitutes an important list of future business prospects with many contact details included.
• Provides an overview of the worlds most important markets and emerging markets to ensure that you are better prepared for tomorrow.

This report summarizes the findings of a research conducted among customers in 14 European countries on consumer behaviour for DIY. Key points investigated:
- How do consumers purchase their products?
- What is the role of pricing in the buying decision?
- How do they value brands?
- Is quality important and recognised?
- Which source of information do they rely on?
- What are the difficulties still met?
- Are countries similar in consumer behaviour?